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Mast General Store Issues S.O.S. Call

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Mast General Store is sending out an S.O.S. in the form of a shoe drive. During the month of May, Mast encourages the community to search their closets for shoes they no longer need and to drop them off at the store.

Their Asheville store is located at 15 Biltmore Avenue. The collection drive runs through May 31st, but many locations accept donations all year.

One of the many pleasures of spring is transitioning out of bulky winter wear into lighter, warm weather clothing. As you are doing that, take a closer look at your shoes. If you think another person might wear them more than you, then drop them off at the store. We’ll be sure those shoes find the perfect pair of feet. Any type of shoes is accepted – athletic, dress, casual, men’s women’s, or kids’!

In Asheville, Mast Store is working with The Community Resource Center at Hillcrest. Their mission is to promote healthy living, community wellness, and self-sufficiency by assessing the needs and goals of the public housing residents and assisting them in building connections with appropriate community services and resources. The organization is eager for shoe donations and appreciates the kindness of Mast customers.

Donating your shoes is not only a gift to those in need, it’s a gracious act on behalf of the environment. Last year alone, Americans discarded millions of pairs of shoes. “We all have shoes that still have a little life left in them, but we no longer wear,” said Lisa Cooper, president of the Mast Store. “The Community Resource Center at Hillcrest helps many individuals, who have no way to purchase shoes for themselves or their families. At this time, there is so much need. Our employees and our customers are always generous and eager to share what they have with their neighbors.”

De-clutter your closet, reduce the strain on our environment, and lend a helping hand to your neighbors. Answer the S.O.S. call this month and help Sharing Our shoes.