Donor retention rates for nonprofits have struggled for more than a decade now. So isn’t time we start looking at development planning differently and make donor retention a key component of our fundraising strategy? To survive today, nonprofits need to focus on ways to keep both new and existing donors coming back year after year. Learn what might be missing in your current plan, the consequences of ignoring this critical component and how you can fight the donor drain.
Doug Hartjes, CFRE is the founder and President of COR Consulting and has spent the last 17 years of his career in nonprofit leadership.
This session is tailored for both development staff AND CEO’s. This session will give CEO’s and development staff valuable information related to revenue growth opportunities and provide a deeper understanding of what is really happening behind the scenes regarding donor attrition. Development staff: if your bring your CEO to one AFP luncheon this year, this is the one!
https://www.facebook.com/events/964051917316409/