Effective search engine optimization (SEO) – or luck! – has drawn a potential customer to your website. Now what? Collider member Jan Dutton, CEO of Prescient Weather, will discuss his top tips and lessons learned from a summer of working on search engine optimization and customer conversion. “Calls to Action,” tools for capturing customer contact information, and his experience using a customer relationship management system will be among the key topics covered.
Grace, Support, Love.
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