Calendar of Events

The WNC Farmers Market is the premier destination for buying and selling the region’s best agriculture products directly from farmers & food producers to household & wholesale customers in an environment that celebrates the region’s diverse culture, food & heritage.

House of Operation:

WNC Farmers Market: 24/7, 361 days a year market access for farmers
Office: Monday- Friday, 8am-5pm
Market Shops: 7 days a week, 8 am-5 pm
Wholesale and Truck Sheds: 7 days a week

The Journeyperson Program is designed for farmers who have been independently farming for three or more years and are serious about operating farm businesses in the Southern Appalachian region. This program will give you the space and time to work on your business’s scale, viability, and long-term direction while making connections that deepen peer-to-peer support.

Limited spots are available for the full program, and those who want to be eligible for our Savings Incentive Program and the professional development funds must commit to participating in all aspects of the program.

Participants can use this program as a tangible step toward achieving their farm goals, and make significant contributions to the agricultural community and economy.

This program is designed to give tailored guidance and support for your farm business to answer questions of:

• Scale

• Market access

• Land access

• Risk management

• Understanding cash flow

• Enterprise innovation

The WNC Farmers Market is the premier destination for buying and selling the region’s best agriculture products directly from farmers & food producers to household & wholesale customers in an environment that celebrates the region’s diverse culture, food & heritage.

House of Operation:

WNC Farmers Market: 24/7, 361 days a year market access for farmers
Office: Monday- Friday, 8am-5pm
Market Shops: 7 days a week, 8 am-5 pm
Wholesale and Truck Sheds: 7 days a week

Farm Beginnings® is training the next generation of farmers in the many skills required to start and expand a successful farm business: passion, clear goals, production experience, financial and marketing know-how, and more.

Farm Beginnings® will help you build these skills through one year of farmer-led training, mentoring, and networking. We support individuals in clarifying their goals and strengths, developing agricultural skills, and growing profitable, equitable, and ecologically sound farm businesses.

Guided by our commitment to social justice, our programming is led by farmers and mentors active in food, farming, or social justice. By empowering people with skills, knowledge, and access to resources, together we can build a more diverse, equitable food system that enriches the environment and creates a thriving food and farming community.

We use a holistic management frame, farmer-led classroom sessions, on-farm tours, mentoring, and an extensive farmer network. The topics of equity and justice in the food systems are woven into the curriculum, including examples of realistic approaches within the scope of your business models.

The 200+ hr, year-long program consists of:

• Training on holistic management, farm business, marketing & financial planning

• Sessions taught by regional, experienced Farmers

• One-year WNC CRAFT Farmer Network Membership

• Completing and presenting an individualized farm plan

• Access to Field Days with regional partners

• Entry to ASAP’s Business of Farming Conference

• Entry to OGS’s Spring Conference

• 15 hr mentorship with an experienced Farmer Mentor

View a sample of the full course schedule here.

• Debra Campbell, City Manager, City of Asheville
• Jessica Hendrix or Beth Lane, Board Members, Asheville Downtown Association

All breakfasts will take place at the Crowne Plaza Expo Center. Doors open at 7:45. Breakfast and networking from 8:00 – 8:30. Program begins at 8:30 and ends at 9:45. Individual event tickets are $25, or you may purchase series tickets (all three events) for $70.

Table sponsorships are available! Individual event table sponsorships are $350, or you may purchase a series table sponsorship for $1000. Each table seats eight people. Table sponsors are recognized on all event materials and from the podium during the event.

For more information or to talk about any of these events, please email [email protected] or call 828-255-7102

The Journeyperson Program is designed for farmers who have been independently farming for three or more years and are serious about operating farm businesses in the Southern Appalachian region. This program will give you the space and time to work on your business’s scale, viability, and long-term direction while making connections that deepen peer-to-peer support.

Limited spots are available for the full program, and those who want to be eligible for our Savings Incentive Program and the professional development funds must commit to participating in all aspects of the program.

Participants can use this program as a tangible step toward achieving their farm goals, and make significant contributions to the agricultural community and economy.

This program is designed to give tailored guidance and support for your farm business to answer questions of:

• Scale

• Market access

• Land access

• Risk management

• Understanding cash flow

• Enterprise innovation

The WNC Farmers Market is the premier destination for buying and selling the region’s best agriculture products directly from farmers & food producers to household & wholesale customers in an environment that celebrates the region’s diverse culture, food & heritage.

House of Operation:

WNC Farmers Market: 24/7, 361 days a year market access for farmers
Office: Monday- Friday, 8am-5pm
Market Shops: 7 days a week, 8 am-5 pm
Wholesale and Truck Sheds: 7 days a week

Farm Beginnings® is training the next generation of farmers in the many skills required to start and expand a successful farm business: passion, clear goals, production experience, financial and marketing know-how, and more.

Farm Beginnings® will help you build these skills through one year of farmer-led training, mentoring, and networking. We support individuals in clarifying their goals and strengths, developing agricultural skills, and growing profitable, equitable, and ecologically sound farm businesses.

Guided by our commitment to social justice, our programming is led by farmers and mentors active in food, farming, or social justice. By empowering people with skills, knowledge, and access to resources, together we can build a more diverse, equitable food system that enriches the environment and creates a thriving food and farming community.

We use a holistic management frame, farmer-led classroom sessions, on-farm tours, mentoring, and an extensive farmer network. The topics of equity and justice in the food systems are woven into the curriculum, including examples of realistic approaches within the scope of your business models.

The 200+ hr, year-long program consists of:

• Training on holistic management, farm business, marketing & financial planning

• Sessions taught by regional, experienced Farmers

• One-year WNC CRAFT Farmer Network Membership

• Completing and presenting an individualized farm plan

• Access to Field Days with regional partners

• Entry to ASAP’s Business of Farming Conference

• Entry to OGS’s Spring Conference

• 15 hr mentorship with an experienced Farmer Mentor

View a sample of the full course schedule here.

The Journeyperson Program is designed for farmers who have been independently farming for three or more years and are serious about operating farm businesses in the Southern Appalachian region. This program will give you the space and time to work on your business’s scale, viability, and long-term direction while making connections that deepen peer-to-peer support.

Limited spots are available for the full program, and those who want to be eligible for our Savings Incentive Program and the professional development funds must commit to participating in all aspects of the program.

Participants can use this program as a tangible step toward achieving their farm goals, and make significant contributions to the agricultural community and economy.

This program is designed to give tailored guidance and support for your farm business to answer questions of:

• Scale

• Market access

• Land access

• Risk management

• Understanding cash flow

• Enterprise innovation

The WNC Farmers Market is the premier destination for buying and selling the region’s best agriculture products directly from farmers & food producers to household & wholesale customers in an environment that celebrates the region’s diverse culture, food & heritage.

House of Operation:

WNC Farmers Market: 24/7, 361 days a year market access for farmers
Office: Monday- Friday, 8am-5pm
Market Shops: 7 days a week, 8 am-5 pm
Wholesale and Truck Sheds: 7 days a week

Farm Beginnings® is training the next generation of farmers in the many skills required to start and expand a successful farm business: passion, clear goals, production experience, financial and marketing know-how, and more.

Farm Beginnings® will help you build these skills through one year of farmer-led training, mentoring, and networking. We support individuals in clarifying their goals and strengths, developing agricultural skills, and growing profitable, equitable, and ecologically sound farm businesses.

Guided by our commitment to social justice, our programming is led by farmers and mentors active in food, farming, or social justice. By empowering people with skills, knowledge, and access to resources, together we can build a more diverse, equitable food system that enriches the environment and creates a thriving food and farming community.

We use a holistic management frame, farmer-led classroom sessions, on-farm tours, mentoring, and an extensive farmer network. The topics of equity and justice in the food systems are woven into the curriculum, including examples of realistic approaches within the scope of your business models.

The 200+ hr, year-long program consists of:

• Training on holistic management, farm business, marketing & financial planning

• Sessions taught by regional, experienced Farmers

• One-year WNC CRAFT Farmer Network Membership

• Completing and presenting an individualized farm plan

• Access to Field Days with regional partners

• Entry to ASAP’s Business of Farming Conference

• Entry to OGS’s Spring Conference

• 15 hr mentorship with an experienced Farmer Mentor

View a sample of the full course schedule here.

On Wednesdays through October, check out the Etowah Lions Farmers Market, which
showcases local farmers, vendors and artisans and the delicious produce the area is known for, all items sold are made by or
grown by the vendor.

We will be featuring the wonderful world of tomatoes at our market. There will be wonderful tomato sandwiches for the taking. Craig LeHoullier “NC Tomato Man” will be on hand with a variety of tomatoes for tasting and he will also answer your tomato questions. There will be raffles with wonderful goods and produce from our market.